Attivio and Traction

November 30, 2009

Attivio is a search and content processing company that has been dancing with some interesting cha cha cha variations. The company’s announcement earlier in November caught me by surprise. Attivio and Traction Software are teaming up. Attivio describes itself in this way:

Powering Business Solutions with Active Intelligence

Traction Software says about itself:

Traction TeamPage adds security, threaded discussion, moderation, document management, and more to award-winning social software and search that works like the Web. Whether you’re one team or want to connect hundreds of customer, supplier, partner, and internal groups, Traction TeamPage is your best choice for Enterprise 2.0.

According to Fierce Content Management:

By tying a search tool to a security model, it means that only those employees who are supposed to see the information will see it. It gives you the power of collaboration and enterprise-class search along with security.

I will need more detail before I can answer the questions swirling through my mind?

  • What exactly will each company do in an enterprise?
  • What is the cost of the combined solution?
  • What types of organizations need the blend of Attivio and Traction innovations?

The goslings and I completed some research that suggests social functions and other enterprise 2.0 “plays” are not hitting home runs. Where deployed, there are some singles. Worth monitoring in my opinion.

Stephen Arnold, November 30, 2009

Dear Oversight Authority at Administration on Developmental Disabilities. I was not paid to write this article expressing my inability to figure out the upside of the tie up for the types of organizations silly enough to hire me.

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