Bezos Math, Google Numbers, and Symbian Statistics
August 8, 2010
I have noticed some puffery in the normally conservative world of marketing wackies. First, there was the announcement that Google is outgunning Apple in the mobile phone business. Okay, but I do see lots of bodies in the local Apple store. Then Symbian reported that it was installing 300,000 somethings every day, week, or month. I am not sure what difference that makes because there are lots of people in the Apple store.
Finally, I noted Amazon’s bold assertion. It’s the king of eBooks.
It’s safe to say everyone from John D. Rockefeller to Rich Uncle Pennybags have denied being involved in a monopoly. So it’s no shock that Amazon, with its assertion that it is devouring of the e-book market, is doing business behind a curtain of fog and smoke.
This was illustrated well in a recent Cnet interview: “Amazon: We Have 70 to 80 Percent of the E-book Market”. In an interview with the Kindle’s vice president, the Baby Bezos referred to competition like the iPad as a “gadget”. True to Bezos math, the Kindler failed to present hard market numbers. Claiming instead, “we’re pretty sure we’re 70 to 80 percent of the market. So, something, somewhere isn’t quite working right. I encourage you to do some more research,” when asked about hazy market share figures between Kindle, iPad and Nook. This type of secrecy reeks of monopolistic deeds and until we see hard numbers, we’ll continue to think so. I wonder what the search share of A-9 on Amazon is? Wait, I know. Five million objects.
Amazon math, Google numbers, and Symbian statistics. What happened to objective search?
Stephen E Arnold, August 8, 2010
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