Google Adwords and Holiday Bouncies
December 4, 2010
I try to steer clear of the online advertising and search engine optimization baloney. For me, these two “disciplines” are a waste of what little time the 66 year old goose has left. Anyway, the problem is easily fixed by spending money for Google ads. Anyone who wants something for nothing from Google is going to get a quick whipping Math Club style. Sometimes I think I hear the scornful laughter, but it is my imagination from the city of over-hyped food, Paris.
To get an idea about how some pundits view Google’s manipulation of AdWords, you may want to read “Google Quality Score Problems Creating Havoc With Adwords.” For me, this was the juicy bit:
There is a conspiracy theory about changes Google seems to make just prior to the holiday season – major algorithm changes have been made in previous years just before shopping season. There have been changes and it does appear that Google profits from them, but as Michael Gray points out – everyone looks to put their best foot forward just before the shopping season and as a business so does Google.
Yep, coincidence.
Stephen E Arnold, December 4, 2010
Freebie unlike AdWords
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