Alerts When Search Is Hit and Miss

August 21, 2011

Search seems like the answer to Every Man’s information needs. It is not. Not by a long shot.

If organizations cannot search by individual as to who needs information, they will invariably push content onto a whole group of people. AFV-News reported “U.S. Army Deploys AtHoc IWSAlerts Emergency Mass Notification System.”

Businesses, schools, universities, and military groups all employ the usage of emergency alerts, providing mass notifications to everyone in their system. Fort Jackson brags that their AtHoc alerts span 25,000 personnel and dependents.

AtHoc IWS Alerts offer control from a unified Web-based console, which allows Fort Jackson to send alerts to cell phones, landlines, smart phones, SMS text and email. It’s not just Fort Jackson—AtHoc services more than 1.5 million Department of Defense, more than any other provider.

We learned about AtHoc’s capabilities and infrastructure from the AFV-News article:

[The] system integrates with the post’s existing Internet Protocol network services, which means reduced infrastructure and maintenance costs. Personnel accountability is accomplished through the bi-directional capability, allowing responses to notifications in real-time. Network alert delivery and response can be tracked, ensuring that targeted recipients have received and responded to alerts.

While alerts for dangerous situations and testing can save lives and are obviously a necessity, mass alert systems also unfortunately end up in too many unnecessary inboxes.

Megan Feil, August 21, 2011

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