New Data Mapping Platform Customizes Journalistic Reality

July 24, 2012

CartoDB created a new data mapping platform that will add versatility to the way the media displays acquired data. Data Driven Journalism’s article “Meet Data Mapping Platform CartoDB” provides some insight into the technology that has journalists as excited as a cartographer who discovered a new island.

CartoDB has added flexibility and a few more creative options, as:

“In Fusion Tables you are very limited to how you want the marker to look like; it is just a circle in different colours. In CartoDB we support a full styling language like Carto CSS; you can do many more things, like changing the opacity, using a symbol, or changing how it looks at different zoom levels. More importantly, CartoDB is open source and does not impose data size limits.”

Data plays a big part in any field of journalism and efficient data mapping platforms are a necessity. Today’s mix of media personnel needs real-time applications that allow them to engage the audience over complex issues. Platforms like CartoDB add a unique visual display so the latest news can be seen in a more meaningful, informative and entertaining way.

Journalism is propelled by news and views, with the viewer’s ultimately determining the popularity of the site. Hunter Thompson once referenced the media by saying, “We love them for the extra dimension they provide, the illusion of near-infinite possibility to erase the narrow confines of most men’s reality.” CartoDB just gave journalists the freedom to further customize the way we see their reality.

Jennifer Shockley, July 24, 2012

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