A Twitter Number of Interest

August 14, 2012

Australia’s 9 News reports on a milestone in “Twitter Clocks Half-Billion Users.” This factoid comes courtesy of social media monitoring firm Semiocast, whose recent study analyzed data on time zone, geolocation, and language to determine Twitter trends. The write up also tells us:

“The US accounted for more than 141 million of Twitter users, with Brazil ranking second with 41 million after seeing its number rise by 23 per cent since the start of the year. Japan came in third with 35 million users.

“Americans also posted the highest number of messages on Twitter, with 25.8 per cent of all tweets hailing from the US.”

The study also reveals that Japanese is the second most common language on Twitter after English, and that Japan produced over 10 percent of all tweets over the period studied. Interestingly, Indonesia’s capital Jakarta was found to be the most active Twitter zone.

Also noteworthy—Arabic is now the sixth most common language on the networking site; Twitter’s popularity soared in the Arab world after the events of the Arab Spring. Go figure.

Based in Paris, Semiocast supplies consumer-insight and brand-management solutions that tap into data on the real-time Web. The company was founded in 2009.

Cynthia Murrell, August 14, 2012

Sponsored by ArnoldIT.com, developer of Augmentext

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