New Terminology Does Not Change Power of Data Delivery Solutions

February 26, 2013

Many venture capitalists were chomping at the bit to fund big data start ups not too long ago. However, according to a recent article from Venture Beat it is time to move on. This venture capitalist chasing news source tells us, ‘Big Data’ Is Dead. What’s Next?

The article goes on to discuss who killed it. Everyone from media sources to industry leaders to marketing experts all the way down to the vendors themselves had a hand in the death of big data, according to this piece. Instead of the big data deluge, this article warns against a big data headache. The only cure: a big data Advil.

Writer John De Goes states:

As the industry matures, there won’t be a single term that replaces the big data moniker. Instead, different tools and technologies will carve out different niches, each more narrowly focused and highly specialized than the universal sledgehammer that was big data.I’m going to talk about some of the niches you’re going to hear about again and again. Alas, some of these will be spun into buzzwords that, like big data, accumulate so much “momentum” they eventually lose meaning.

Life after big data will involve smart data, data science, NewSQL and predictive analytics according to this article. If one thing can be certain it is that there will be new terminology to apply to new vendors in the big data game as time goes on. However, big data as a term will always be able to quickly and simply capture the essence of solutions from data delivery vendors to enterprise infrastructure solutions.

Megan Feil, February 26, 2013

Sponsored by ArnoldIT.com, developer of Beyond Search.

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