Facebook Loses Social Media Traction
May 12, 2013
It still remains that if you are not on Facebook you might as well not have a digital identity, but according to Yahoo Finance, “Facebook Is Losing Millions Of Users In The Us And Other Mature Markets.” Facebook has been preparing to inform its investors on performance in the US, UK, and other major European countries and the data shows that users have peaked for these areas, despite a 36% revenue gain on last year. In the last six months alone, Facebook has lost 9 million US visitors and 2 million in the UK.
“’The problem is that, in the US and UK, most people who want to sign up for Facebook have already done it,’ said new media specialist Ian Maude at Enders Analysis. ‘There is a boredom factor where people like to try something new. Is Facebook going to go the way of MySpace? The risk is relatively small, but that is not to say it isn’t there.”’
As the newness wears off, many users are turning to alternative networks like Instagram, Path, Pininterst, StumbleUpon, etc. Americans may be keeping their Facebook accounts, but they are spending less and less time on the Web site. This has been linked to the growing usage of tablets and smartphones. Mobile is almost a quarter of Facebook’s advertising income in 2012 and there is a steady stream of continued mobile usage. To maintain its relevancy, Mark Zuckerberg is digging for new initiatives. MySpace and Livejournal tried the same thing. Does Facebook have the capacity to outlive the zeitgeist? For a little while anyway.
Whitney Grace, May 12, 2013
Sponsored by ArnoldIT.com, developer of Beyond Search
Comments
3 Responses to “Facebook Loses Social Media Traction”
-
- Subscribe to Beyond Search
Feature archive
News archive
-
Ridiculous story there. What occurred after?
Thanks! With these devices, you are offered a sort of options to
enjoy new music.
I leave a response each time I like a post on a site or if I have something to contribute to the conversation.
Usually it is triggered by the sincerness displayed in
the post I looked at. And after this post Facebook Loses Social Media Traction : Stephen E.
Arnold @ Beyond Search. I was excited enough to post a thought :
-P I do have some questions for you if you tend not to mind.
Is it simply me or do a few of these responses come across like they are coming from brain dead people?
😛 And, if you are posting on additional social sites, I would like to follow anything fresh you have to post.
Could you make a list every one of all your shared pages like your Facebook page, twitter feed, or
linkedin profile? Applying A Shine Translator To work with
English In Polish Translation
We stumbled over here from a different page and thought
I might check things out. I like what I see so i am just following you.
Look forward to looking into your web page again.