Spotter Offers Live Real-Time Coverage of Qatar Sporting Event

April 3, 2014

The release titled Spotter Goes Live in Doha with Qatar National Sport Day! on Spotter News explains the excitement surrounding Spotter and Mediatree’s contribution to Qatar’s event. Spotter is a media and social analytics company. The article notes that this marks the first occasion of a Middle Eastern event being covered in real time on the Live Dashboard of Spotter’s app Spotterpulse. This will be useful for event organizers in particular, who can monitor Arabic and English Twitter conversations in real time. The article expands,

“Before, during and after the event, all interested parties can access the platform to view the 4 Dashboards – “Timeline”, “Engagement”, “Organisations”, “Influencers” – and get the answers to the following questions: What is the global visibility of the event? How does the visibility evolve during the event day? What is the level of engagement of the population in Qatar? and abroad? What sports, locations and organisations gain the highest level of interest?”

Being able to compile data and learn from it will ensure an ability to improve any event. CEO of Spotter Ana Athayde stressed that all different types of events could benefit from Spotter’s technology from Sports to Business to TV and Cinema Festivals. The Spotterpulse platform allows the event organizers to gain a better understanding of the success of an event.

Chelsea Kerwin, April 03, 2014

Sponsored by ArnoldIT.com, developer of Augmentext

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