Vurbs Contextual Search Engine

June 3, 2014

The Internet search model we are all accustomed to is simple: a keyword search retrieves a page full of links. More relevant links are supposedly toward the top of the list. But it seems that the paradigm may be shifting. Vurb is launching a new way to look at search, and it is discussed in the story, “Vurb’s Contextual Search Engine Blows Away Those Stupid Lists Of Links.”

The article sums it up:

“Search is outdated. Google steers you to right section of the library, but doesn’t answer your question or compile that answer with others to help you make a decision. Luckily, today Vurb is launching its reinvention of search results in the form of a web and mobile contextual search engine. Rather than forcing you to do multiple searches in different tabs, Vurb collects all the relevant info on one page and preserves your path in a saveable, sharable stream.”

Mobile and desktop, Vurb organizes search results across web apps and packages them in a pleasing visual manner. But the jury is still out on whether or not it can drill down far enough to find meaningful answers to questions. And while services like Vurb can push the envelope on what users demand out of traditional search, it is not yet time for the up-and-comers to unseat the giants.

Emily Rae Aldridge, June 03, 2014

Sponsored by ArnoldIT.com, developer of Augmentext

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