Honk Tracks Search Marketing Memes

July 26, 2014

The Honk page for Beyond Search now tracks information retrieval marketing memes. The information at http://bit.ly/1uqWxfA now includes a discussion of a coinage designed to sell “search” without using the word “search.” Is the approach likely to reverse the fortunes of search vendors who face increasingly intense uphill battles to generate substantive revenue? The Honk “Meme of the Moment” updates will keep you posted.

Stephen E Arnold, July 26, 2014

Comments

Comments are closed.

  • Archives

  • Recent Posts

  • Meta