Privacy Centric Hulbee Secures $9 Million
October 10, 2015
You can search the Web and, in theory, not be tracked. Navigate to Hulbee and enter your query. You may want to do some exploratory clicking to figure out how Hulbee is helping you find the information you want. You can set your default search engine if you use the Alphabet Google Chrome beastie.
According to “Hulbee Bags $9M To Grow Its Pro-Privacy Search Engine,” the system is a Swiss based semantic search company. The write up points out:
It also has its own ad system, rather than bolting on a third party ad network. And again here it’s taking a non-tracking approach. Ads on Hulbee are targeted based on the search query, according to CEO Andreas Wiebe, so there’s no geotargeting or cumulative tracking. (Although users can specify their region in order to ensure more relevant search results, so it may have basic country data. And once you step off Hulbee and onto whatever website you were trying to find chances are their ad networks will start tracking you, unless you’re running an ad blocker…)
Yep, privacy is job one for advertising. Take a moment to explore this system. You may want to compare its output to that of Ixquick and Unbubble, two other privacy oriented outfits.
Stephen E Arnold, October 10, 2015
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Privacy Centric Hulbee Secures $9 Million : Stephen E. Arnold @ Beyond Search