What Microsoft Knows via LinkedIn

June 26, 2016

I suppose there will be a “wall” between the data LinkedIn has about employees and Microsoft, LinkedIn’s new owner. There is a possibility that there will be no wall or the wall will have those automatic doors which let folks into shopping malls. Oh, right. Shopping malls are struggling.

LinkedIn has information provided by its customers of the free and for fee service. Some of those customers provide a list of articles along with the usual résumé baloney: Who worked where, when, doing what, etc. Nifty link analyses will provide some useful insight into the relationships of LinkedIn “members.” Oh, timelines will darned useful as well.

To see how “real” journalists explain some of the Microsoft LinkedIn goodies, navigate to “Google Scoops, Keeps the Best Talent: LinkedIn Report.” I learned:

The high ranking of Google, Facebook and Apple are predictable, LinkedIn columnist Suzy Welch, who worked on the project for several months…

I did not know about employer “gravity”. I noted:

A firm’s own narrative — such as a founder’s story, or around creation of a revolutionary product or service — also can play a major role in building the gravitational force that attracts and retains workers…

But a Stanford wizard suggests the study is flawed. Maybe?

My view is that Microsoft gains a useful intelligence resource. How will those data and the tools designed for law enforcement and intelligence entities be applied? No information about this appears in the write. No big surprise.

Stephen E Arnold, June 26, 2016

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