Google May Erase Line Between History and Real Time

December 30, 2016

Do you remember where you were or what you searched the first time you used Google? This investors.com author does and shares the story about that, in addition to the story about what may be the last time he used Google. The article entitled Google Makes An ‘Historic’ Mistake reports on the demise of a search feature on mobile. Users may no longer search published dates in a custom range. It was accessed by clicking “Search tools” followed by “Any time”. The article provides Google’s explanation for the elimination of this feature,

On a product forum page where it made this announcement, Google says:

After much thought and consideration, Google has decided to retire the Search Custom Date Range Tool on mobile. Today we are starting to gradually unlaunch this feature for all users, as we believe we can create a better experience by focusing on more highly-utilized search features that work seamlessly across both mobile and desktop. Please note that this will still be available on desktop, and all other date restriction tools (e.g., “Past hour,” “Past 24 hours,” “Past week,” “Past month,” “Past year”) will remain on mobile.  

The author critiques Google, saying this move force users back to the dying desktop for this feature no longer prioritized on mobile. The point appears to be missed in this critique. The feature was not heavily utilized. With the influx of real-time data, who needs history — who needs time limits? Certainly not a Google mobile search user.

Megan Feil, December 30, 2016

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