Parlez Vous Qwant, Nest-Ce Pas?

March 2, 2017

One of Google’s biggest rivals is Yandex, at least in Russia.  Yandex is a Russian owned and operated search engine and is more popular in Russia than the Google, depending on the statistics.  It goes to say that a search engine built and designed by native speakers does have a significant advantage over foreign competition, and it looks like France wants a chance to beat Google.  Search Engine Journal reports that, “Qwant, A French Search Engine, Thinks It Can Take On Google-Here’s Why.”

Qwant was only founded in 2013 and it has grown to serve twenty-one million monthly users in thirty countries.  The French search engine has seen a 70% growth each year and it will see more with its recent integration with Firefox and a soon-to-be launched mobile app.  Qwant is very similar to DuckDuckGo in that it does not collect user data.  It also boasts mote search categories than news, images, and video and these include, music, social media, cars, health, music, and others.  Qwant had an interesting philosophy:

The company also has a unique philosophy that artificial intelligence and digital assistants can be educated without having to collect data on users. That’s a completely different philosophy than what is shared by Google, which collects every bit of information it can about users to fuel things like Google Home and Google Allo.

Qwant still wants to make a profit with pay-per-click and future partnerships with eBay and TripAdvisor, but they will do without compromising a user’s privacy.  Qwant has a unique approach to search and building AI assistants, but it has a long way to go before it reaches Google heights.

They need to engage more users not only on laptops and computers but also mobile devices.  They also need to form more partnerships with other browsers.

Bon chance, Qwant!  But could you share how you plan to make AI assistants without user data?

Whitney Grace, March 2, 2017

 

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