Snapchat Introduces Search Feature

May 29, 2017

Photo-sharing app Snapchat is late to the search game, but it has now arrived. The Daily Mail reports, “Snapchat Introduces a ‘Universal Search’ Feature: Tool Lets You Create Groups and Find New People to Follow.” Writer Abigail Beall explains:

Snapchat’s universal search bar hopes to address an issue some users had with the photograph-sharing app – the difficulty in finding new people to follow and gaining a large following. Previously, the only way people could gain a following was by sharing their username, or Snapcode, outside of the app. The new search bar, that will always be present at the top of the app, will allow people to find users easily through searching, discovering and groups. …

 

The new feature also lets users create groups, to combine snaps. Previously, boxes for finding specific conversations, accounts to follow and Stories or Discover channels were all in different places.

The tool was implemented for some Android users in mid-January, with availability to all Android and iOS users to follow “soon.” Beall notes the development was predicted by some last August after Snapchat acquired Vurb, a mobile search startup founded in 2011 and based in San Francisco.

Snap Inc., Snapchat’s parent company, bills itself as a camera company that is reinventing the camera. The company has acquired nine other enterprises since its founding in 2011. Snap is now selling (through their special vending machines!)  Spectacles, sunglasses with a camera on each temple that, of course, link right in with Snapchat.

Cynthia Murrell, May 29, 2017

Comments

2 Responses to “Snapchat Introduces Search Feature”

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