Google Amps Ads to New Annoying Levels

August 17, 2017

Today, Google is synonymous with search, as they’ve worked very hard to ensure. But search has changed, and not always for the good. One of Google’s hallmark principles at the beginning of their existence was to provide an unbiased search engine with any additions only being to enhance the user experience. Nowadays, though, it seems like Google looks like every other search engine, littered with Ads and flashing videos.

Not impressed with these changes, Wired recently called the search giant out on their recent addition of automatically-playing movie trailers, saying ‘enough is enough’.

Showing a few ads in the image search system isn’t a bad thing. But it shows just how much Google’s thinking has changed. Google’s not a scrappy startup anymore. It’s the world’s most valuable company, and its investors want results. And without much serious competition, the risk of customers bolting for another search engine is pretty low.

Wired is spot on, of course, but what if customers did start trickling out to other search engines that adhere to Google’s original principles and ideologies?

Catherine Lamsfuss, August 17, 2017

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