Is Bing Stuck Like a 45 RPM Recording?

October 1, 2018

At least twice a year, Microsoft releases a press statement explaining how it has made Bing smarter. The questions are always,”how and in what way?” Bing pales in comparison to rivals DuckDuckGo and Google, but it also has its staunch supporters. Thurott has shared one of the prerequisite Bing cheerleading pieces, “Bing Just Got A Whole Lot Smarter.”

Bing has added a brand new list of features to enhance user experience. One of the new features is a hotel booking option that shows higher-ranked hotels with the same nightly rate to save you money, historical price trends, hotel comparisons, and other neat tools.

If you are frugal and/or always searching for a deal, Bing will now share information about details, such as if it is in stores or expiring soon. This augments Bing’s discount feature that displays different deals in search results.

“The last area where Bing is getting improved is an interesting one: home services. Bing is partnering with Porch, a service that helps you find professionals for home services, to help surface better results within search. It will now show you things like cost ranges, which are meant to help find a “fair” or the average cost for a certain service based on your location. It will also now let you get a quote for supported home service providers from within search.”

Word about whether advertisers will get priority in search results, but they are already labeled in search results. When it comes to making Bing smarter, this is not bad. Good job, Microsoft!

Whitney Grace, October 1, 2018

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