IBM at the Consumer Electronic Show

January 6, 2019

Yep, IBM is a consumer product company. I know this because I read “LA Sues Weather Channel App Over Stealthy Data Collection.” Consumer centric outfits like Facebook and Google may operate this way. If IBM is indeed sucking and selling data from is Weather Channel App, it too must be a consumer products’ company.

I noted “Struggling IBM Uses CES to Reinvent Itself.” I assumed that that reinvention was selling data. But, no, once again I was incorrect, a common failing.

I learned from the write up:

At CES, Rometty is expected to emphasize IBM’s (NYSE: IBM) undisputed AI chops along with its aggressive moves into the hybrid cloud market and quantum computing. But the underlying theme will be what the company characterizes as “new data,” and using AI and cloud platforms to “refine” data into something useful.

I thought it was a somewhat squishy marketing opportunity, a way to disappoint stakeholders, and a cloud of fog generated about mainframes actually selling.

No CES for me. My hunch is that those seeking gadgets will have a tough time hauling away Watson on a laptop or a desktop IBM quantum computer.

See, IBM does do consumer products as long as one defines consumer in a somewhat narrow sense.

But that sneaky app thing is promising. Isn’t the former head of the Weather Channel now head of Watson. The IBM revolving door makes me dizzy.

Stephen E Arnold, January 6, 2019


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