Google Question Hub: Is It Here to Stay?

August 23, 2019

Google knows, sees, and predicts all or at least we think it does. Google is the most popular search engine in the United States and other western countries. When Google does not know the answer, we are flummoxed. Your Story shares how Google is trying to answer everyone’s question with its new endeavor, “Google Rolls Out Question Hub, In Case It Cannot Answer Your Question.”

Question Hub allows you to alert Google when you cannot find information to your question. The Question Hub collects all unanswered question, sorts them by topic, then sends the questions to experts/publishers for answers. The idea is to correct better and more insightful content for audiences.

We are unsure how Google notifies the experts/publishers that there is a question they can answer, but the experts/publishers must register with Question Hub to verify their information:

“In order to access Question Hub, the publishers will have to link their account to verified properties in the search console. For publishers without a search console account, other options are available. Once they create an account, they can explore topics relevant to their work by either searching for keywords or browsing categories. Once a topic is added, they can view unanswered questions that are asked by real people.”

Google plans to add more languages to the Question Hub in the future.

The problem, however, is getting publishers/experts to sign up for Question Hub. Free info and content for Google may flow.

Whitney Grace, August 23, 2019

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