Alexa, the Mom

January 2, 2020

Amazon not only wants to sell computer technology and every conceivable item on Earth, but the company also wants to move into the healthcare industry. TechCrunch reports that “Amazon Launches Medication Management Features For Alexa.” Amazon’s Alexa, a smart speaker, is useful for a lot of things. Alexa can be used to set reminders, book appointments, order things from Amazon, play music, answer questions, contact emergency services, and spy on users for the CIA or FBI. While the latter has not been confirmed, Amazon wants Alexa to assist people with their medications.

Amazon developed a medication management feature that allows people to set medication reminders and request refills using Alexa. Currently the service is only available at Giant Eagle Pharmacy, a retailer in the Midwest and East Coast. Alexa is a tool of the future and simplifies tasks with vocal commands:

“ ‘Voice has proven to be beneficial for a variety of use cases because it removes barriers, and simplifies daily tasks. We believe this new Alexa feature will help simplify the way people manage their medication by removing the need to continuously think about what medications they’ve taken that day or what they need to take,’ noted Rachel Jiang, Head of Alexa Health & Wellness, in an announcement about the new features. ‘We want to make it easy for people to get the information they need and to manage their healthcare needs at home while maintaining the privacy and security of their information, and hope this feature is a step toward that vision,’ she added.”

Amazon’s move into the healthcare industry includes purchasing online pharmacy PillPack and Health Navigator. Amazon plans to transform Health Navigator into the company’s employee health program dubbed Amazon Care. The biggest barrier Amazon faces is guaranteeing that Alexa follows HIPPA laws. Amazon is developing protocols to be HIPPA compliant, such as deleting voice records from Alexa’s skills and creating personal passcodes. But secure? Surveillance centric? Hmmm.

Whitney Grace, January 2, 2020

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