Googler Word Choice: A Delight for Rhetoricians

May 20, 2020

DarkCyber readers may find the “we are excited to talk with you” interview transcript interesting. The star of the interview is the Google boss Sundar Pichai. The expert real news people grilling the replacement for the duo of Larry Page and Sergey Brin are survivors from the downsizing at the Verge. Please, read “Sundar Pichai on Managing Google through the Pandemic: The CEO of Google and Alphabet Joins the Vergecast.”

We noted these Googley words and phrases used by the top Googler, presented as they appear in the interview transcript. The flow is as interesting as words.

Really

Big

Diversity

Foundational

Deeply as in “deeply committed”

Transparency as in “transparency reports”

Shared

Progress as in “modest progress”

Important as in “really important”

Scale as in “scale up better”

Definitely, quite a few definitely

Viewpoints as in “political viewpoints”

Progress as in “made a lot of progress”

hiccups as in “definitely going to have hiccups”

Deeper as in “deeper efforts” and “deeper investments”

Business as in “sustainable business”

Go to as in “go to market investments”

Financial as in “financial sustainability goal”

Ecosystem as in “guide our ecosystem”

Pivotal

Committed as in “pretty committed”

Demonstrated as in “we clearly have demonstrated”

Care as in “we care all the way”

Deeply as in “deeply passionate”

Well as in “really well”

Stuff as in “all that stuff”

Search as in “highly ROI driven”

For sure

Reverted back

Hard as in “hard for me to say”

Clearly

Conservative as in “conservative on the return back for the broad company”

Prioritizing as in “prioritizing people”

Actually as in “actually kind of need to be there”

Buckets as in “have people in two different buckets”

Play as in “to make that play out”

Understand as in “understand what works”

Data as in “driven by data”

Phase as in “brainstorming phrase” and “next phase”

Lines as in “blurred the lines”

Herd as in “herd a bunch of people”

Momentum

Place as in “get to the right place”

RCS

WebRTC

Common as in “common work” and “common teams”

Iterate

Flexibility

Answer as in “user answer” and “technical answer”

Align

Platform

Integration

Behind as in “Android has been behind”

Fragmentation as in “fragmentation in Android”

pain as in “real pain”

Simplifying

Efficiency

Productivity

Touch as in “in touch”

Constraints

Everything as in “we want to do everything”

Onus

Communicating

Breakthrough as in “AI breakthrough”

Separation as in “structural separation”

Think as in “think through that breadth”

Bets as in “different bets”

Play as in “technology play”

Commonality as in “underlying commonality”

Space as in “Internet space”

Convergence

Folks

Focus as in “a lot of focus”

Terrific as in “terrific effort”

Easy as in “make it easy”

Obviously as in “obviously with user consent and privacy protection”

Consistently

Toolkit as in “one more toolkit”

Public as in “just go public”

Conversation as in “responsible conversation”

Basically as in “we basically made that decision”

Extraordinarily as in “extraordinarily public moment”

Information as in “high quality information”

Trumps as in “trumps everything”

Deep as in “deep technological underpinnings”

Need as in “need to step up”

Big as in “big value chain”

Surface as in “surface the highest quality information”

Evolved as in “evolved our approaches”

Inputs as in “we took inputs”

Expertise

Learnings

Flexible

Something as in “something like that”

Compartmentalize

Normalcy as in “real sense of normalcy”

Disruptions as in “disruptions are kind of concerning”

Transitions

Space as in “space to think quietly”

Progress as in “progress better”

Reiterative as in “reiterative process”

Horror

Force block as in “force block times”

Boundaries

Pizza

YouTube as in “YouTube cooking video”

Pattern shifts

Revert as in “people revert back”

Long run

Shifts

Moments as in “moments of opportunity”

Worth

Global as in “global movement”

Humanity

Whole

Trends

Common

Abstractions, colloquialisms, and platitudes would make a 15th century rhetoric teacher chuckle.

Stephen E Arnold, May 20, 2020

Comments

Comments are closed.

  • Archives

  • Recent Posts

  • Meta