Facebook: Be a Good Neighbor

October 27, 2020

Engadget published “Facebook Is Testing a Nextdoor-Like Neighborhoods Feature in Canada.” The write up reports:

Facebook is testing a feature called Neighborhoods that would allow users to join community-based groups, much as you can with Nextdoor.

The article says:

Facebook’s Neighborhoods feature could allow the social network to display hyper-local ads and gather more data on users, judging by the screenshots seen so far.

At the end of the write up, the author reminds me that Facebook is under investigation.

What’s interesting is that the Facebook “innovation,” if the article is accurate, is a good example of me-too; that is, a smaller company figures out a service, attracts users, and, on the surface at least, is successful.

Could the business tactics playbook for an outfit like Facebook contain this tactic: Copy and crush?

Worth watching as the country of Facebook confronts those next door. Now the music for “Won’t You Be My Neighbor” are echoing:

It’s a beautiful day in this neighborhood,
A beautiful day for a neighbor.
Would you be mine?
Could you be mine?…

Stephen E Arnold, October 27, 2020

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