Facebook: Following the Credge of Innovation

November 5, 2019

Cue the music. There’s nothing like a logo. Nothing in this world. DarkCyber noted the Credge logo innovation. Not to be outdone, Facebook, a very popular and profitable company, has added a logo. It looks like this.

See the innovation. The logo changes colors depending upon what a happy and possibly insecure Facebook user is doing at a particular time. A context aware logo! And DarkCyber thought Einstein was insightful and semi-creative. Al, you are not in Facebook’s league.

Why? Well that answer appears in a Facebook post called “Introducing Our New Company Brand.” DarkCyber learned:

The new branding was designed for clarity, and uses custom typography and capitalization to create visual distinction between the company and app.

Facebook is quite expert at clarity.

Is DarkCyber Confused?

No, DarkCyber understands. A new logo takes companies to the credge of innovation.

Stephen E Arnold, November 4, 2019

Written by Stephen E. Arnold · Filed Under Facebook, Marketing, News

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.

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