Google: Position on Its Ad Moxie

August 12, 2021

I read “US Judicial Panel Moves Texas Lawsuit against Google to New York.” The guts of the story is some legal maneuvering about where allegations about Alphabet Google will be adjudicated. As in real estate, the keys to value is location, location, location. The legal dust up will take place in the Big Apple.

In the article was a quote allegedly made by a Googley-type. My hunch is that this frank, clear, and positive statement vivifies how the mom and pop online ad outfit will position itself. Here’s the quote:

Google welcomed the panel’s decision, saying it would lead to “just and efficient litigation. “We look forward to demonstrating how our advertising business competes fiercely and fairly to the benefit of publishers, advertisers and consumers,” a Google spokeswoman said in an email statement.

I wonder if the Google used this language in its embrace of recently concluded French litigation?

Stephen E Arnold, August 12, 2021

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