Google and Mobile Search

June 17, 2008

I have been a fan of Ars Technica. Jacqui Cheng has an excellent essay about Google and mobile search. My eyes are too lousy for me to be enamored of small screens and smaller type. But I am out of the mainstream. Ms. Cheng reports that Google has captured 60 percent of the mobile search market. You should read the full story here.

But it is early in the mobile search world. Mobile search brings new challenges because “regular” search does not work too well. I prefer to get answers, pick choices from lists, or just accept the default link. I am lazy but the form factor inhibits me. Other demographics will behave differently. Over time, the mobile search market will undergo some rapid evolution. I will start paying more attention to this area.

Stephen Arnold, June 17, 2008


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