Leximancer Polecat: Polecatting Text Analytics

December 6, 2008

Polecat (www.polecatting.com) offers a reputation analysis solution. The company has inked a deal with Leximancer, a UK based text analytics company. Leximancer’s system allows customer satisfaction, brand management and competitive intelligence professionals to automatically extract the root causes of customer attitudes from Internet communications such as blogs, Web sites and social media, as well as e-mails, service notes, call center notes, voice transcripts and survey feedback. Polecat’s MeaningMine draws strategic marketing insight from external and internal data sources, including intranets, blogs, customer feedback, audio and video, and analyst reports. The combined platform will derive actionable customer insight from unstructured data and provide key insights for customer service, brand management and customer intelligence professionals. The deal if a revenue-sharing agreement allows Polecat to integrate with Leximancer’s Web service interface—operating the Leximancer platform seamlessly in the Polecat SaaS-based solution. Polecat will market the enhanced solution under its own brand.

Stephen Arnold, December 6, 2008

Comments

4 Responses to “Leximancer Polecat: Polecatting Text Analytics”

  1. Seth Grimes on December 6th, 2008 9:43 am

    Stephen, not a big point, but Leximancer is the commercialization of work done by Andrew Smith of the University of Queensland in Brisbane, Australia. The company has a US office in Boulder, Colorado.

  2. Stephen E. Arnold on December 6th, 2008 10:42 am

    Seth Grimes,

    Thanks for making the point clearly. I don’t provide pedigrees for the technology used by companies mentioned in the public Web log posts. Feel free to offer up as much detail as you wish. I hold information back because I am an addled goose with a canny streak.

    Stephen Arnold, December 6, 2008

  3. Neil Hartley on December 8th, 2008 9:11 am

    Thanks for the post Stephen and also for Seth for the correction. We’re not UK-based at present although we are looking at setting up a facility there soon.

  4. Frank on October 20th, 2010 8:20 am

    Leximancer..I recently asked for a trial copy for their 3.5 version.

    After exchanging 10 emails with 2 of their company representatives, they declined to provide me with a free trial.

    Instead they said, “…that we can negotiate for a paid desktop trial.”

    Although they advertise a free trial at their site, they actually trying to make people pay for a tial version.

    How crappy and scummy is that?

    Stay away from them. The software costs 1500$ AUD, and they expect you to pay without testing it.

    Unless of course you pay for a trial version first.

    Most probably their software is full of bugs..

    They con people into buying their crappy software! Stay away from them!

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