Google Can Do Big, Just Not Small
December 22, 2008
eWeek’s Google Watch ran “Google, T-Mobile and the Android G2 Conspiracy” here. I pay some attention to Google’s mobile phone activities because mobile devices make entrances and exits in Google’s patent documents. The mobile search world is getting bigger, and I want to know how the GOOG will make search more automatic for old geese like me. I read the article by Clint Boulton, and I found it interesting. Mr. Boulton’s focus is the forthcoming–or alleged début–of another Google phone. The new one is cleverly named the G2. Mr. Boulton is skeptical about the G2, and I agree with him. However, his write up has sparked some comments from other Google pundits, and I found the “Santa Brought Googlers Unlocked G-1 Phones” interesting because carriers want lock in. You can read this item here. From my point of view, there is nothing very surprising to me with Google’s pushing button A and then pushing button B. Google finds useful information in reactions to distributed, loosely connected events. Google sees the big picture. Folks like T-Mobile and Google pundits have to put the pieces together. What’s Google doing with unlocked G1s and alleged G2s? The answer in my opinion is, “Learning.” Handsets are not what Google does well. Handsets are small and more like doorways to what Google does really well: big, cloud based services. Next Android will get tweaked. Then we will see some more API action. What’s next? More Google Lego blocks for competitors, journalists, and azure chip consultants to try and assemble.
Stephen Arnold, December 22, 2008
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2 Responses to “Google Can Do Big, Just Not Small”
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The true endgame for Google is just to open up ways for people to access the Internet 24/7 of which Google will then monetize with ads.
This follows Google model of giving away things for free to get you hooked, provide them some user behavior patterns, then make money on the back end via ads.
Your insight is REALLY on point!
,Michael Martin
http://www.googleandblog.com/
Michael Martin,
Thanks for the post.
Stephen Arnold, December 24, 2008