Entitlement Generation Wins
March 20, 2009
Sarah Perez has an interesting write up in ReadWriteWeb.com. Her story “Why Gen Y Is Going to Change the Web” here explains why Google is a big threat to companies who don’t see Google as much more than a Web search company peddling ads. On the surface, her story is about 13 to 31 year-olds. I am plagued by these folks but that’s normal. Old age home candidates face a big hurdle when understanding those a half century younger. I don’t want to summarize the characteristics of this cohort. Read her list first hand.
My view is that Google and Googley things are part of the this cohort’s environment. This means that it makes no difference what I and those like me have as information behaviors. The Googley groups are going to make social computing, cloud computing, pervasive computing, and other types of computing the norm. Companies that think Google, Twitter and similar services are not in their business or mildly disruptive are going to be in for a jolt. Big changes coming. And fast.
Stephen Arnold, March 20, 2009
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