Arnold Columns October 2011
October 17, 2011
In my recent peregrinations through Europe, one person asked me when the columns I describe in the blog become available. My answer is, “I have no clue.” The publishers pay me to do articles and essays that meet their audiences’ alleged needs.
Some publishers put the information I submit online; for example, Information Today at www.infotoday.com. You will have to run queries to locate my contributions. I don’t look at my for-fee work after I submit it.
Every four or five years, I ask a gosling to gather up drafts and slap them on the ArnoldIT.com Web site as a reference mostly for me. Other publishers use the information in online publications which may be require a subscription. I think the IMI Publishing products work in this way, but I am not sure. The idea is that I spend more time creating the for-fee write ups. I understand that at least one person in a country with lots of vowels in its Americanized name want the articles in the blog, but that’s not possible. I can include some humor in my blog, but my for-fee articles are serious and I often point out some of the shortcomings in quite well known search and content processing companies’ business tactics.
A bit of humor: In Europe two weeks ago someone asked me why I was traveling incognito. Ah, 67 year olds must not have a Project Runway sense of style. I submitted this picture to my various publishers and no one thought I was even mildly entertaining.
Stephen E Arnold in disguise in a far off land. I think I look quite sporty.
Here is a summary of the for-fee content submitted in October 2011. I think most of the information will be available before January 31, 2011. Publishers have their own systems and methods. Who am I to urge a different world view when someone is paying me money? The goose is addled, not stupid.
Enterprise Technology Management, “The Google Spring: Not a Company, a Movement.” The article summarizes the notion of the “spring’ activist activity and Google’s 2011-2012 global road show. Google seems to be kicking up its marketing and its assertions about the “value” of the firm’s enterprise services.
Information Today, “Windows Metro: User Experience over Findability.” Microsoft is following Apple in the user experience race. In this write up, I explore who will be affected by a radical interface change and what the shift implies for the consumerization of information technology.
KMWorld, “A New Sales Recipe for the Enterprise: Governance, Semantics, and a Dash of Open Source Sauce.” In this essay, I look at how firms are wrapping themselves in “open source goodness.” Beneath the marketing frippery beats the commercial heart of a capitalist. Exciting.
Online Magazine, “Open Source Search: Clarity or Confusion.” The essay raises the question, “How confusing is open source search?” To help the reader get his or her arms around the notion of “confusion,” I created a table listing two dozen providers of open source search solutions. Implicit in the essay is, “How many of these will your CFO recognize?”
I did some work for clients which will run under the clients’ name. You will be able to identify my contributions if you are a reader of this blog. I try to maintain a non-news style which, once in a while, is distinctive. One of the people buying my content told me, “You have a unique voice.”
Ms. Sperling, my English teacher in high school would not agree. She thought I was a smart aleck, indifferent to the strictures of the Victorian Age and somewhat indifferent to the views of the higher ups in the institution. Not surprisingly, I spent some time in the hall outside of the class room due to my occasional flights of literary fancy involving ginkgo trees, Mary Godwin, and Percy Bysshe Shelley.
Stephen E Arnold, October 17, 2011
Freebie. After all publishers are paying me to write articles for their audiences.
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