IBM: Buy Them All?
January 3, 2012
In an effort to keep up with technology and their customer base IBM has gone on quite a shopping spree this past year. The article, IBM Acquires Emptoris Analytics, on Network Computing, spotlights the purchase of Emptoris, a leader in supply chain solutions, and highlights other major purchases the software-giant has made in the past two years.
As for the reason for all this purchasing the article explains,
Having established itself as a leader in the market for infrastructure software, IBM is now branching out into application-like products in an effort to maintain growth. Just last week, the company announced that it had reached a definitive agreement to acquire DemandTec, a San Mateo, Calif.-based developer of cloud-based applications for retailers and marketers. Under that agreement, IBM will pay $13.20 per share, or about $400 million, to purchase DemandTec outright.
As IBM rounds out its newly acquired buy-out portfolio we have to wonder if anything substantial will be shown for all the effort and money spent. They claim their focus is on developing software and platforms that put the customer in the center of business. It is obvious after examining the companies bought that IBM is moving in the cloud direction and with the addition of risk analysis companies like Algorithmics will be broadening their customer base and offering top-of-line technology through their software. IBM’s approach may be to buy them all.
Catherine Lamsfuss, January 3, 2012
Sponsored by Pandia.com
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