Digimind Offers Resolutions for Intelligence Managers

January 14, 2012

In honor of the new year, competitive intelligence software developer Digimind shared five tips on how to better manage your intelligence processes in the article “Top 5 New Years Resolutions for Competitive Intelligence Managers.” 

According to the write-up, effective managers should focus on: developing a social media strategy, making better use of intelligence data, establishing early warning systems, managing reports, and emphasizing collaboration.

When discussing social media monitoring, the article states:

Adopting a social media engagement strategy should be a key cornerstone of your intelligence activities in 2012. Conversations which impact your corporate reputation and influential chatter about your brand or products are taking place on Twitter, Facebook and LinkedIn. If you’re not paying attention you are missing a huge chunk of intelligence.

We think it is a good idea to understand the characteristics and freshness of the underlying data. Visualization, however, is not as important as having the right information needed to answer real life questions.

Jasmine Ashton, January 14, 2012

Sponsored by Pandia.com

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