Siemens and LEGO Join Forces for PLM Solutions
March 5, 2012
Most people either grew up playing with LEGOS or watched their children enjoy the plastic blocks by the hundreds. These seemingly simple toys are moving to the next level in full fashion with the adoption of a complete PLM solution to manage their building block empire. LEGO recently announced at their eleventh annual world fair that they are adopting Siemens technology to further aid in production and management of the growing company’s needs.
In a related blog post on Siemens website, Jerry Safati, Marketing Manager for NX at Siemens, wrote of the announcement:
“Going beyond the physical brick and into augmented reality, video games and mobile applications, Lego is using NX and Teamcenter software to design, control and manage the data that is needed to create new products. More than 40,000 people who attended the show were able to see the technology first hand, which is the result of a 20 year partnership with Lego.”
LEGO’s adoption of complete PLM solutions is proof that PLM has moved beyond the world of manufacturing and packaging industries and is now a necessity in every industry. Leaders in the PLM world offer far more than time-saving measures and are increasingly turning to the cloud for product data access. With more data than ever being shuffled between departments within any given company the need for PLM to effectively and efficiently enable users to find, share and reuse information should be the top priority when choosing a PLM provider.
Catherine Lamsfuss, March 3, 2012
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