Attensity Sallies into the Insurance Sector

March 30, 2012

Insurance Networking News recently reported on a new application that is designed to enable insurers to analyze unstructured data in the article “Insurance – Specific Social Analytics Software Launched.”

According to the article, Attensity, a provider of social analytics and engagement solutions, is working to help insurance companies make their claims processes more efficient by assisting them with the analysis of data gathered from a variety of sources including: claim forms, adjuster notes, as well as customer feedback from social media, surveys, emails and other sources.

The article states:

The software builds on the company’s text analytics application with out-of-the-box category sets, topics, reports and dashboards tailored specifically for the insurance industry. The new solution enables insurance carriers to spot fraudulent patterns, identify customer pain points early, respond to customer service requests proactively as well as analyze the data of customers that switch providers.

This is just one more example of text analytics software providers helping other industries get a better feel for what their consumers are saying. Will insurance have the same appetite as the intelligence community for Attensity’s system and method of extracting nuggets of information?

Jasmine Ashton, March 30, 2012

Sponsored by Pandia.com

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