Google Maps: A Reaction to the Apple Reality
June 23, 2012
Short honk: Apple is doing its own mapping service. Google was shown the door. Apparently the competition has sparked some conversation within Google. In “Lower Pricing and Simplified Limits with Google Maps API” Google is adjusting. Lower prices are good. But the simplification is the interesting point. Google’s sales reps talk about “simple”, but the reality is that Google is a complex outfit with complexities in most nooks and crannies. Simple is easy to say but tough to do; for example, integrate the Google Search Appliance with some of Google’s whizzy new mapping services.
Stephen E Arnold, June 23, 2012
Sponsored by Polyspot
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