Companies Still Trying to Slay the Big Data Dragon

July 16, 2012

Rapid explosions of large volumes of data in near real-time have been posing challenges for companies worldwide. These same datasets have been creating fodder for global news outlets. A recent article from CIO UK discusses everyone’s favorite topic: big data. The article is entitled, “Business Intelligence and Analytics: Conquering Big Data.”

A research report from Aberdeen Group called Business Analytics in the UK: Transforming Data into Business Insight is discussed in the referenced article. One interesting tidbit we learned is that 93 percent of organizations surveyed reported that structured data is integral to their big data initiative. It is curious that the amount of structured data pales in comparison to unstructured, yet structured is what companies are utilizing.

The article states:

“The strategies and tools being used paint a picture of the current data management requirements and emerging solutions in the market. Interestingly, the most popular data source used in the Big Data initiatives has the smallest data footprint. Structured data in relational database, such as transactional information, while growing at over 36 percent year-over-year, shows nowhere near the growth of other, internet-based data sources.”

Companies are now employing business intelligence solutions to slay the big data dragon. In our perspective, it seems as if this should have been conquered already. Perhaps this is just another case of the media chasing a hobby horse.

Megan Feil, July 16, 2012

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