There Is an App for That

September 1, 2012

That may be. I just read “400,000 Apps in the App Store Have Never Been Downloaded Says Report.” The big fact is that 60 percent of the apps have never been downloaded. Of the apps downloaded, my hunch is that the money goes to a small percentage of the apps on offer. We have a couple of clients with apps. Not too much action seems to be the consensus from these high profile outfits. So there’s an app for that? How does one find it? How does the author get traction? Is there an app for that?

Stephen E Arnold, September 1, 2012

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