IntelTrax Top Stories: October 5 to October 11

October 15, 2012

This week’s top stories from the IntelTrax advanced intelligence blog focused on the impact of big data analytics solutions on a multitude of different industries.

According to “New Pike Research Report Analyzes Smart Grid Analytics” there will be a spike in smart grid data analytics spending that is forecasted to reach more than $34 billion. The bulk of this spending, which will occur worldwide, will be in the Asian Pacific.

When describing the report, the article states:

“This Pike Research report analyzes the global market opportunity for smart grid data analytics across four key solution segments: meter analytics, grid analytics, asset analytics, and renewables integration for business intelligence, operations, and customer management. The report provides a comprehensive assessment of the demand drivers, business models, policy factors, and technology issues associated with the rapidly-developing market for smart grid data analytics. Key industry players are profiled in depth and worldwide revenue and capacity forecasts, segmented by application and region, extend through 2020.”

Expert Suggests You Ask Your Analytics Vendor the Tough Questions” explains the importance of advocating for yourself and your business by asking the hard questions when choosing between a myriad of solutions that solve the same or similar data management problems.

The article states:

“SAP customers looking at the possibility of deploying text analytics software within their operations should be diligent about asking vendors lots of questions, according to one expert.

Giving vendors the third degree is especially important when shopping for text analytics technology because there is a wide range of offerings on the market at various levels of maturity, said Hanns Koehler-Kruener, a research director with Stamford, Conn.-based IT research firm Gartner Inc.

Additionally, text analytics technology is still emerging into the mainstream and therefore terminology and performance expectations will vary from vendor to vendor. As a result, the only real way to find out if a particular text analytics product meets specific needs is through questioning and trial and error, the analyst said.”

While most companies see big data as a huge benefit when channeled appropriately, consumers may see it as a threat to their privacy. “The Threat of Big Data” explains how big data can be misused.

The article states:

“What those breadcrumbs tell is the story of your life. It tells what you’ve chosen to do. That’s very different than what you put on Facebook. What you put on Facebook is what you would like to tell people, edited according to the standards of the day. Who you actually are is determined by where you spend time, and which things you buy. Big data is increasingly about real behavior, and by analyzing this sort of data, scientists can tell an enormous amount about you. They can tell whether you are the sort of person who will pay back loans. They can tell you if you’re likely to get diabetes.”

Whether you are looking to utilize big data for good or evil, there are companies out there that are willing to help your company harness data. Digital Reasoning uses automated understanding to take the pressure off employees and gain valuable insights from big data.

Jasmine Ashton, October 15, 2012

Sponsored by, developer of Augmentext



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