Protecting and Maintaining Web Site Search Rankings

November 23, 2012

Web site search rankings are important.  There is no denying that search engine optimization (SEO) is an important and necessary endeavor for those who earn their livelihood on the Web.  But getting there is only half the battle when it comes to SEO.  Simply achieving the rankings isn’t enough – you must hold onto them.  Entrepreneur tells us how in, “3 Steps to Protecting Your Website’s Search Rankings.”

The author begins:

You’ve worked hard to follow search engine optimization (SEO) best practices to earn high rankings for your website in the search engine results pages (SERPs). After weeks or even months of content creation, customer outreach and link building efforts, you’ve finally reached a coveted spot in the rankings. Unfortunately, your hard work isn’t over.  To understand why, think about the difficulty of maintaining your ideal body weight. While taking off pounds can be a challenge, keeping the weight off is often an even bigger struggle. Similarly, maintaining high rankings in the natural search results can be even more of a challenge than obtaining them in the first place.

One way to add a level of currency and usability to your Web site (both of which improve SEO) is to add an effective Web site search function like Fabasoft Mindbreeze Insite.  Insite comes from a trusted leader in enterprise, Fabasoft Mindbreeze, and its automatic indexing is maintenance free and requires no installation.  Insite is just one way to ease the heavy burden of Web site maintenance and the struggle to achieve and maintain high search engine rankings.

Emily Rae Aldridge, November 23, 2012

Sponsored by, developer of Augmentext.


One Response to “Protecting and Maintaining Web Site Search Rankings”

  1. Hire SEO Specialist on November 28th, 2012 8:19 am

    Niche informative post for seo.Well explain about SEO most of the factor. I am waiting for your next updates. Hope that you have such a great post again thanks. I like to suggest every beginner to learn more about throw this blog.

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