EPiServer Adds an SEO Manager Tool to Product Suite
November 27, 2012
In “EPiServer Gets SEO Manager Add-On for Web CMS,” Anthony Myers discusses the recent release from EPiServer to add to its Web content management suite of offerings. SEO Manager as a commercial add-on for EPiServer CMS is now available. The new tool is explained:
URL management in particular can be tricky because it has to be done on the server side for things like changing page names, changing section names and moving pages around a website.
SEO Manager is the tool that optimizes a site’s URL’s, one of the things many Web properties lose sight of while focusing on keywords, headings and content (see: Content Strategy: The Perils of Search Engine Optimization). Those are obviously key to improving on search results, but more is needed to bump that all important Google ranking.
New features include renaming pages without rank loss, URL history memory, and optimized results in Google Analytics. The new tool may be worth looking at for SEO. But it doesn’t take away the need for good content and a user friendly Web site. InSite illuminates all of your information from documents to Web pages to social media networks with the power of semantic search for your Web site visitors.
Philip West, November 27, 2012
Sponsored by ArnoldIT.com, developer of Augmentext
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