Kirsten Bay Replaces Ian Bonner as Attensity President

April 11, 2013

On January 30, a release titled Attensity Appoints Kirsten Bay As New President and CEO, appeared on Attensity. The social media and online communication data analysis and outreach technology provider was founded in 2000 and Cisco, Travelocity and Verizon are just a few of their clients. Kirsten Bay replaces Ian Bonner, who stays on at Attensity as chairman of the board. Bay’s work in the field is outlined in the release,

“Bay brings to Attensity nearly 20 years of strategic process and organizational policy experience derived from the information management, finance and consumer product industries. She is an expert in advising both the public and private sector on the development of econometric policy models. Most recently, as vice president of commercial business with iSIGHT Partners, Bay provided strategic counsel to Fortune 500 companies on managing intelligence requirements and implementing customer and development programs to integrate intelligence into decision programs.”

Ian Bonner stated that Bay is “ideal” for the job, he replaces David Hartford as chairman and Hartford remains on the board. In the same release, Attensity touted its prize products including Attensity Pipeline, the social media data stream made to collect data in real-time, Attensity Analyze, Attensity Command Center and Attensity Respond.

Chelsea Kerwin, April 11, 2013

Sponsored by ArnoldIT.com, developer of Augmentext

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