Smarter Content for Contentier Intelligence
December 28, 2016
I spotted a tweet about making smart content smarter. It seems that if content is smarter, then intelligence becomes contentier. I loved my logic class in 1962.
Here’s the diagram from this tweet. Hey, if the link is wonky, just attend the conference and imbibe the intelligence directly, gentle reader.
The diagram carries the identifier Data Ninja, which echoes Palantir’s use of the word ninja for some of its Hobbits. Data Ninja’s diagram has three parts. I want to focus on the middle part:
What I found interesting is that instead of a single block labeled “content processing,” the content processing function is broken into several parts. These are:
A Data Ninja API
A Data Ninja “knowledgebase,” which I think is an iPhrase-type or TeraText type of method. Not familiar with iPhrase and TeraText, feel free to browse the descriptions at the links.
A third component in the top box is the statement “analyze unstructured text.” This may refer to indexing and such goodies as entity extraction.
The second box performs “text analysis.” Obviously this process is different from “the analyze unstructured text” step; otherwise, why run the same analyses again? The second box performs what may be clustering of content into specific domains. This is important because a “terminal” in transportation may be different from a “terminal” in a cloud hosting facility. Disambiguation is important because the terminal may be part of a diversified transportation company’s computing infrastructure. I assume Data Ninja’s methods handles this parsing of “concepts” without many errors.
Once the selection of a domain area has been performed, the system appears to perform four specific types of operations as the Data Ninja practice their katas. These are the smart components:
- Smart sentiment; that is, is the content object weighted “positive” or “negative”, “happy” or “sad”, or green light or red light, etc.
- Smart data; that is, I am not sure what this means
- Smart content; that is, maybe a misclassification because the end result should be smart content, but the diagram shows smart content as a subcomponent within the collection of procedures/assertions in the middle part of the diagram
- Smart learning; that is, the Data Ninja system is infused with artificial intelligence, smart software, or machine learning (perhaps the three buzzwords are combined in practice, not just in diagram labeling?)
- The end result is an iPhrase-type representation of data. (Note: that this approach infuses TeraText, MarkLogic, and other systems which transform unstructured data to metadata tagged structured information).
The diagram then shows a range of services “plugging” into the box performing the functions referenced in my description of the middle box.
If the system works as depicted, Data Ninjas may have the solution to the federation challenge which many organizations face. Smarter content should deliver contentier intelligence or something along that line.
Stephen E Arnold, November 28, 2016
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