The Old The Article Will Be Just a Click Away Ploy
March 31, 2018
I saw a link in one of my newsfeeds.
The starting point was a story called “8 Data and Analytics Trends to Watch” in a blog called SEOLand.in. The story ended about half way through. To see the rest of the story I had to click a link.
That second link sent me to “8 Data and Analytics Trends to Watch” on a site called Business2Community.com. The story ended about half way through. To see the rest of the story I had to click another link.
That link sent me to a MicroStrategy Web site at https://bit.ly/2ECzrtj. No story this time but I was invited to click a link in order to download a white paper.
I declined.
Several observations:
- I wonder if anyone at these firms asked themselves this question, “How will people react to this play?”
- I made a note about each of these sources. That note says, “Avoid these outfits.”
- Perhaps each of these “real news” outfits should consider shifting to a consulting service along the lines of the GSR-type of outfit?”
Oh, the trends revealed were of little interest to the deadbeats and unemployed in Harrod’s Creek. A group of MBA students from the disgraced University of Louisville could have generated a comparable list of data and analytic trends. Scary intellectual parity.
Stephen E Arnold, March 31, 2018
Stephen E
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