Factualities for November 7, 2018

November 7, 2018

Believe ‘em or not.

  • 900 percent. Amount Facebook inflated its ad watching data. Source: Slashdot
  • $390 billion. Size of the global cyber weapon market in 2014. Estimated growth rate: 4.4 percent. Source; Transparency Market Research
  • 66 percent. Calculated segment of the US population which has
    heard about software robots. Source: Pew
  • $1 billion. The amount Massachusetts Institute of Technology will spend for its Schwarzman College of Computing which will focus on artificial intelligence. Source: Digital Trends
  • 2019. When Jeff Bezos will send tourists into space. Source: Recode
  • $45 billion. Amount invested in Softbank’s Vision Fund. Source: Quartz

Stephen E Arnold, November 7, 2018

IBM Watson Perfume: The Odor of Burned Cash?

November 7, 2018

Some scents are elusive. For example, what’s the odor of burned hundred dollar bills? A team locker room after a devastating loss? A failed start up’s empty cube?

The problem of elusive odors may have been solved. I learned in “Is AI the Future of Perfume? IBM Is Betting on It” that:

IBM has developed a scent algorithm, and it’s coming for the fragrance aisle.

Enticing? You bet. The write up explains:

IBM developed an algorithm that studies existing fragrance formulas and then compares the ingredients to other data sets, like geography and customer age. This algorithm, which was created in IBM’s Thomas J. Watson Research Center and which the company has named Philyra, can now develop new perfumes that will target very specific market segments.

Whether the IBM systems works or not, the idea may be that algorithms provide a way to emulate a scent and point to the math, not a human “nose” able to duplicate a competitor’s fragrance. I noted this statement:

Applying machine learning to the fragrance industry, for instance, could help companies dupe highly coveted scents without violating trade secrets by using an algorithm to simply tweak the formula slightly.

What’s the fragrance generated by RedHat employees who find that IBM is different from the pre acquisition RedHat?

Spicy, I would wager.

Stephen E Arnold, November 7, 2018

Censorship: Deleted and Blocked Content Popular

November 7, 2018

The Internet is a tool and companies harness the Internet to offer services, such as social media, search, news, and commerce. These companies act as portals for users to post their information and content. The Digital Millennium Copyright Act (DMCA) protects companies from being held liable for their users’ actions. This means that companies cannot be sued or prosecuted for what their users share. This could all change.

Inc. takes a look at how this could change in the article, “Facebook, Google, And Twitter Must Censor The Web, Demand Investors.” Why would this change? It would change because bad actors use social media and other services for illegal activities. The law that could change the DMCA is the Allow States and Victims to Fight Online Sex Trafficking Act (FOSTA) and Web sites would be held liable for content posted on them. Any content posted on say Facebook, Twitter, Google, etc. that results in illegal activities could get the Internet providers arrested.

“FOSTA creates a legal precedent to hold Internet providers responsible for user-created content that drives other behaviors. Hate speech might lead to murder and terrorism, for instance. Therefore, it’s easy to imagine that the US government will pass laws similar to FOSTA holding Internet providers legally liable for that content. Other examples of user-content that might face FOSTA-style laws include sexual harassment, racism, fake news, and election interference.”

Investors are not happy about this inevitability and at future shareholder meetings they will demand these companies clean up their acts. Since nobody wants to see CEOs and other employees arrested, investors are pushing for censorship of user-generated content.

This would mean the end of free speech on the Internet, because everyone finds everything and anything offensive. It also violates the First Amendment. The backlash is going to huge and we cannot wait to see how 4chan, YouTube, and Reddit react.

Whitney Grace, November 7, 2018

Microsoft: Is the Master of Windows 10 Updates Really Beating Amazon in the Cloud?

November 7, 2018

How about that October 2018 Windows update? Does that give you confidence in Microsoft’s technical acumen? What? You are telling me that it is apples and oranges. Okay. Everyone is entitled to an opinion.

After reading a former Oracle executive’s analysis of Microsoft and Amazon cloud revenue, I suppose one could make that argument. I am not sure I buy the Forbes argument in “#1 Microsoft Beats Amazon In 12-Month Cloud Revenue, $26.7 Billion To $23.4 Billion; IBM Third.” The write up makes clear that the analyst is an award winning PR type at SAP and then a “communications officer” at Oracle before finding his true calling at Evans Strategic Communications LLC.

Is Microsoft #1?

From my point of view in lovely Harrod’s Creek, Kentucky, there are several items of information omitted from the Forbes’ analysis; for example:

How does Microsoft calculate its cloud revenue? Does the number include enforced cloud services?

What part of Microsoft’s cloud revenue is generated by accounting methods such as reallocating revenue and thinking really hard about attributing certain revenue to the cloud line items?

Using these accounting methods, how has Microsoft’s cloud revenue tracked over the last 12 quarters?

Analyses require more than accepting the rolled figure. But that’s in rural Kentucky, the rules may be different for PR experts in a real technology hotbed.

Now Amazon is no Mr. Clean when it comes to reporting its financial data. For years, AWS revenue was expressed as weird stuff like the number of things a complex network of computers does to complete work. Now Amazon generally reveals some numbers, and I assume these can be tweaked by figuring in some of the Amazon ecommerce magic into the cloud.

The larger question for me is:

Why is a former Oracle guy writing a pro Microsoft and pro IBM story about the cloud race among three firms?

The write up included this bit of “let’s not talk about the October update” offered up by Microsoft’s big dog:

CEO Satya Nadella offered this perspective on the centerpiece of the Microsoft cloud: “Azure is the only hyperscale cloud that extends to the edge across identity, data, application platform and security and management. We introduced 100 new Azure capabilities this quarter alone, focused on both existing workloads like security and new workloads like IoT and Edge AI.”

Yep, I believe this. Every. Word.

Perhaps nailing down the inclusions in the gross cloud revenue numbers would be a useful first step? Would it be helpful to learn why an Oracle PR pro is dissing Amazon?

The capitalist tool’s presentation of this analysis might have caused Malcolm Forbes to crash his motorcycle on the way to brunch in Manhattan on Sunday morning.

Quite an “analysis.”

Stephen E. Arnold, November  7, 2018

Semantic SEO: A Frothy Romp

November 6, 2018

Someone spent a long, long time assembling the information included in “Using Topic Modelling to Win Big with NLP and Semantic Search.” [The original spells “modelling” with two Ls. I have changed the spelling in my write up.] I am not exactly sure what “semantic search” means. I have a glimmer of understanding about natural language processing. Whether it works as one assumes is, of course, another thing entirely. The idea of “topic modeling” is new. “Models” I get. Topic modeling, not so much. My thought is that the phrase means indexing and categorization. But?

The slide deck covers quite a bit of ground in the Microsoft / LinkedIn / Slideshare document. The lingo in the document includes a bountiful gathering of buzzwords.Also, there’s an equation, although, I am not certain it clarifies. Could it be that its inclusion is intended to add some mathiness to the confection?

Here you go. Channel your inner Leibnitz with an intuitive view:

image

Remarkable what SEO experts can assemble.

Stephen E Arnold, November 6, 2018

image

Amazon: Global Takeover to Leverage the Cloud

November 6, 2018

From bookstores to grocery stores to even video stores, we have gotten used to the idea that Amazon is impossible to stop once it begins in a new market. However, some folks re worried about a market that Amazon has been involved with for a while. We learned more from a recent Tech Crunch story: “Common Clause Stops Open-Source Abuse.”

According to the story:

“Amazon takes Redis (the most loved database in StackOverflow’s developer survey), gives very little back, and runs it as a service, re-branded as AWS Elasticache. Many other popular open-source projects including, Elasticsearch, Kafka, Postgres, MySQL, Docker, Hadoop, Spark and more, have similarly been taken and offered as AWS products.

“To be clear, this is not illegal. But we think it is wrong, and not conducive to sustainable open-source communities.”

Sadly, open-source lovers can stand up and yell, but we have a feeling it won’t do much good. Amazon is far too strong to simply do anything but steamroll in the way it already knows. Look, for example, at how they have even recently begun dipping their toe in the motor oil business. Clearly, there is no safe haven, even open-source, from this titan.

Patrick Roland, November 6, 2018

Google Search Tips List

November 6, 2018

Another Google Search Tip List Fails

Listicles are popular articles, because they can be easily digest, curated, and take huge advantage of ad placement if you put the listed information on separate pages. One type of listicle that always pops up is how to get the best out of your Google search and the search results. The Teche Blog adds its own post to the Google tips archive with “Customize The Date Range Of Your Search And 10 More Use Google Tips.”

The article starts with a Google history tidbit:

“Most know that Google was founded in 1998 by Larry Page and Sergey Brin while they were Ph.D. students at Stanford University, California, but did you know that the company has also experimented with becoming an Internet carrier? That’s right, in February 2010, Google Fiber was announced, a fiber-optic infrastructure that was installed in Kansas City; while in April 2015, it launched Project Fi in the United States, combining Wi-Fi and cellular networks from different providers; and in 2016, it announced the Google Station initiative to make public Wi-Fi available around the world, with initial deployment in India.”

The search tips in the post are either useless or already known. For instance, the wildcard asterisk * tip to replace words you don not know is as old as the Internet as is the next tip about putting a word in quotes for the exact phrase. It also tells readers about how Google can define words, convert measurements, track flights, flip a coin, and exclude specific keywords. UGH!

There are a few useful tips, such as how to search for a specific file type: [keywords] filetype:[filetype], search within a specific Web site: site:[Web site] [keywords], and related Web sites: related: [Web site].

These tips, however, are outdated, old fashioned, and most people already know them. Try something a little more robust next time.

Whitney Grace, November 6, 2018

DarkCyber for November 6, 2018, Is Now Available: Part Two, Amazon’s Disruptive Thrust

November 6, 2018

DarkCyber for November 6, 2018, is now available at www.arnoldit.com/wordpress and on Vimeo at https://vimeo.com/298831585

In this program, DarkCyber explains how Amazon is using open source software and proprietary solutions to reinvent IBM’s concept of vendor lock in.

Decades ago, IBM used mainframes and their proprietary hardware and software to create a barrier to change for government agencies using the systems. Amazon’s approach is to provide a platform which makes use of open source software to allow the US government to make necessary changes to software.

Amazon also offers value added functionality ranging from hardware like the DeepLens smart surveillance devices to patented analytics for real time cross correlation of data. Government agencies using these proprietary components will find themselves dependent on Amazon despite the support for open source software. Stephen E Arnold, author of CyberOSINT, said: “Amazon’s use of open source makes it easy for customers to make changes to the Amazon policeware system. However, Amazon’s value adding proprietary software allows Amazon to lock in government agencies who want access to Amazon’s most advanced services, features, and functions. Amazon wants to reinvent IBM’s approach to lock in for the 21st century.”

An added twist is that many of the providers of policeware and advanced intelligence systems use the Amazon cloud platform to deliver their products and services to US government agencies. Examples include Palantir Technologies, 4iQ and Webhose. Companies leveraging Amazon’s platform have an advantage over firms which use other cloud solutions. However, in the longer terms, Amazon can exercise control over vendors, partners, and integrators as part of a lock in strategy tuned to the 21st century computing realities.

Watch for the third part of this four part series on November 13, 2018.

Kenny Toth, November 6, 2018

Memes and an App Apocalypse?

November 5, 2018

It used to be all about the apps and their versatility, but now apps are clunky especially when you want to make a meme. Memes are one of the Internet’s currencies, a good meme can hook a ton of views, hits, subscribers, and potentially go viral. Going viral ranks a meme’s longevity and can even go down in Internet infamy. Making memes are not as simple as one would think, take a look at The Atlantic’s article, “What’s The Best App For Making Memes?”

The answer: none. App meme makers available in the Apple App Store used to be a useful tool, but these apps have not been maintained and do not make the quality memes now in demand. The only time these apps are used are when they are being made fun of. The current meme creation app offerings are very poor, some meme creators rely on their computers instead of their mobile devices.

There is a high demand and someone can make money if a meme app was designed correctly:

“Recognizing this need, some apps have emerged in recent months to corner the market. But building the killer meme app is incredibly challenging. Many memers say that for one app to have everything they’d need, it would have to incorporate advanced photo- and video-editing tools and a highly precise eraser. And it would have to be flexible enough to adapt to new formats in real time.”

Memes are not one size fits all, however, and anything that works for one individual is fine. Memes are jokes and casual entertainment for quick Internet consumption. The goal is that memes generate laughter for an instant, then you one onto the next one. Whatever process that works for making them is fine.

Whitney Grace, November 5, 2018

Verizon: Doing What Telcos Do

November 5, 2018

Sometimes it is still hard to believe that Yahoo and AOL are now owned by the same company. What is even harder to believe is that Verizon owns all of them. Verizon, AOL, and Yahoo are in for an upset, because the San Francisco Gate reports, “Head Of Verizon’s AOL, Yahoo To Depart.”

Tim Armstrong is replacing its media and advertising with Oath President and COO Guru Gowrappan will assume the position on October 1. Armstrong will remain with Verizon until the end of the year and will act as a strategic advisor.

We learned that Gowrappen has an interesting background:

“Gowrappan joined Verizon in April and before that was global managing director of Chinese e-commerce behemoth Alibaba. Armstrong was tasked with growing Verizon’s ad business in a challenge to Facebook and Google, but that business remains one of Verizon’s less profitable divisions. Armstrong came to Verizon when it bought AOL in 2015 and began overseeing Yahoo when Verizon bought it in 2017.”

Armstrong apparently has failed to “patch” up AOL and Yahoo as a rival to Google and Facebook. Perhaps it is a thankless task, but Beyond Search does not think this former Baby Bell would think AOL and Yahoo thoughts without the former Googler’s inputs, PowerPoints, and positive cheers.

Now Verizon has a couple of email services and some ageing online services. Yahoo seemed like a contender when it had Yahoo Groups, chatrooms, and even auctions, but these fizzled as social media and Amazon moved with purpose. AOL remained in the dial up era when compared to zippy new services like Instagram.

Verizon will have to work some Bell magic to give these services a chance in today’s online marketplace.

Whitney Grace, November 5, 2018

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