YouTube: Will It Continue to Fancy Dance to the Editorial Control Be Bop?

September 20, 2019

Kids these days have ambitions of being astronauts, writers, scientists, and YouTubers. YouTubers are social media influences with mass followings that make decent livings through YouTube, mostly through ad revenue. YouTubers love and hate their platform of choice and it does not come as a surprise due to how controversial YouTube has become. The Guardian runs down YouTube’s recent headlines and spoke with YouTube CEO Susan Wojcicki in the article, “YouTube’s Susan Wojcicki: ‘Where’s The Line Of Free Speech-Are You Removing Voices That Should Be Heard?’”

 

YouTube faces frequent scandals, involving its creators posting questionable content like hate speech, Holocaust deniers, etc. And there are those pedophiles who communicate in the comments of children’s videos or engage in code speak related to videos posted by a doting parent for digitally aware Silver Surfer.

YouTube made some progress with anti-hate speech policies to curb hate mongering videos and periodic takedowns. YouTube allegedly has a 10,000 alert, morally upright, dedicated human moderators working with smart software and systems able to the alleged five hundred hours of video posted every minute. Wojcicki seems to say her Googley unit cannot catch every instance of hate speech and questionable video, but they are trying and making a good effort at it.

The video streaming platform is one of the most popular ways Americans entertain themselves and generate money for the online ad giant. The problem is these scandals and bad actor videos that stain YouTube’s reputation, but does removing/banning them violate free speech:

“But hasn’t it been dangerously influential? [Wojcicki] pauses. ‘Look, [these question videos are] a very small percentage of our views, and the way that we think about it is: ‘Is this content violating one of our policies? Has it violated anything in terms of hate, harassment?’ If it has, we remove that content. We keep tightening and tightening the policies. We also get criticism, just to be clear, [about] where do you draw the lines of free speech and, if you draw it too tightly, are you removing voices of society that should be heard? We’re trying to strike a balance of enabling a broad set of voices, but also making sure that those voices play by a set of rules that are healthy conversations for society.’”

This particular write up adds a human dimension to the problem of hate speech and child abuse. Wojcicki’s life includes hobbies. (Imagine. A hard working Type A Googler having a hobby.) She is determined to leave a strong legacy and wants to influence more women to work in the technology industry. A good attitude is a plus when working for a company whose top lawyer makes headlines about personal behavior and the video content contains some darned awful data.

YouTube would have made a great MBA case study had not the market for MBAs imploded and free online classes demonstrated that MBA students go to school for contacts, not learning.

Nevertheless, a great case study awaits.

Whitney Grace, September 20, 2019

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