Google Free Product Listings: A Free-for-All

April 22, 2020

The battle royale is one of the keys to Fortnite’s success. There will be one winner. Google, if the information in the article “In Major Shift, Google Shopping Opens Up to Free Product Listings” is accurate, has declared war on Amazon’s digital catalog of products. The Google-Amazon dust up will be interesting to watch. Amazon plugs along. That’s why I call the company’s tactical approach the Bezos bulldozer. Bulldozers may not be speedy, but the beasties can grind along.

The write up states:

The Google Shopping tab results “will consist primarily of free product listings…”

I noted this comment about the method:

…The free listings will be powered by product data feeds uploaded to Google Merchant Center. Google opened up Merchant Center to all retailers a little over a year ago to start enabling organic product visibility in areas of the search results, including Image search.

More information will become available.

Will Dark Web merchants list their products on Google? Will Google have the acumen to screen product listings? Will banned products find their way on to the service?

These questions will be answered in the near future.

And the bulldozer? I think it will stay the course.

Stephen E Arnold, April 22, 2020

Written by Stephen E. Arnold · Filed Under Amazon, Google, News

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Stephen E. Arnold monitors search, content processing, text mining and related topics from his high-tech nerve center in rural Kentucky. He tries to winnow the goose feathers from the giblets. He works with colleagues worldwide to make this Web log useful to those who want to go "beyond search". Contact him at sa [at] arnoldit.com. His Web site with additional information about search is arnoldit.com.