Microsoft and the London Stock Exchange: Lock In Maybe?

December 12, 2022

I believe everything I read on the Internet. That’s one way I keep in touch with my inner GenZ self. Sometimes, however, stories ring true; for example, “Microsoft buys Near 4% Stake in London Stock Exchange As Part of 10 Year Cloud Deal.” I read the title via my dinobaby translation system and understood, “Yep, lock in, kiddo. Oh, Amazon AWS and Google Cloud professionals. Do not bother to call us. We will call you, okay.”

You may disagree with my dinobaby translator. That’s okay. I let many flowers bloom, unlike the London Stock Exchange which goes at life in what appear to be 10 year contracts. That’s a long time in techno-cloud land in my opinion.

The write up says:

Scott Guthrie, Microsoft’s executive vice president for the Cloud and AI Group, will be appointed as a non-executive director of LSEG.

I wonder if he will demo Microsoft Teams egames features and the security systems for Microsoft Exchange Server? Will he offer helpful inputs to those who might want to give an off the shelf AWS Sagemaker system a spin? What about the ever reliable Google VPN service which is super reliable and in demand right now?

The answer to these questions strike me as obvious. Azure is better, faster, cheaper, more reliable, and easier. I wonder if these benefits entered into the negotiation. (Personally I like the security angle and the cheaper plus.) My instinct has a tiny voice too. It is whispering to me, “Microsoft will deliver premier service to the London Stock Exchange when (which is unlikely) the system Azure system hiccups.

I noted this passage too:

Microsoft and LSEG will also work together in developing new professional collaboration tools. LSEG has developed a product called Workspace, a data and analytics platform. The two companies will be working on advancing this product and integrating it with Microsoft Teams, the firm’s messaging app.

I am tempted to reference the source of the stake, but I won’t. The parties involved make content marketing hay around the “trust” word.

I have a couple of observations:

  1. Microsoft has added a neon underline to the old marketing concept of “lock in.”
  2. The Redmond security giant can point to a big time financial customer and market its secure cloud solutions. Well, they are secure… at this time.
  3. The Amazon and Google cloud professionals will definitely find a way to respond.

Net net: Isn’t it wonderful that big tech innovation involves owning financial plumbing and access?

Stephen E Arnold, December 12, 2022


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