Is Grandma Google Making Erratic Decisions?
April 24, 2024
This essay is the work of a dumb dinobaby. No smart software required.
Clowny Fish TV is unknown to me. The site published a write up which I found interesting and stuffed full of details I had not seen previously. The April 18, 2024, essay is “YouTubers Claim YouTube is Very Broken Right Now.” Let’s look at a handful of examples and see if these spark any thoughts in my dinobaby mind. As Vladimir Shmondenko says, “Let’s go.”
Grandma Googzilla has her view of herself. Nosce teipsum, right? Thanks, MSFT Copilot. How’s your security today?
Here’s a statement to consider:
Over the past 72 hours, YouTubers have been complaining on X about everything from delayed comments to a noticeable decline in revenue and even videos being removed by Google for nebulous reasons after being online for years.
Okay, sluggish functions from the video ad machine. I have noticed either slow-loading or dead video ads; that is, the ads take a long time (maybe a second or two to 10 seconds to show up) or nothing happens and a “Skip” button just appears. No ad to skip. I wonder, “Do the advertisers pay for a non-displayed ad followed by a skip?” I assume there is some fresh Google word salad available in the content cafeteria, but I have not spotted it. Those arrests have, however, caught my attention.
Another item from the essay:
In fact, many longtime YouTube content creators have announced their retirements from the platform over the past year, and I have to wonder if these algorithm changes aren’t a driving force behind that. There’s no guarantee that there will be room for the “you” in YouTube six months from now, let alone six years from now.
I am not sure I know many of the big-time content creators. I do know that the famous Mr. Beast has formed a relationship with the Amazon Twitch outfit. Is that megastar hedging his bets? I think he is. Those videos cost big bucks and could be on broadcast TV if there were a functioning broadcast television service in the US.
How about this statement:
On top of the algorithm shift, and on top of the monetization hit, Google is now reportedly removing old videos that violate their current year Terms of Service.
Shades of the 23andMe approach to Terms of Service. What struck me is that one of my high school history teachers — I think his name was Earl Skaggs — railed against Joseph Stalin’s changing Russian history and forcing textbooks to be revised to present Mr. Stalin’s interpretation of reality. Has Google management added changing history to their bag of tricks. I know that arresting employees is a useful management tool, but I have been relying on news reports. Maybe those arrests were “fake news.” Nothing surprises me where online information is in the mix.
I noted this remarkable statement in the Clown Fish TV essay:
Google was the glue that held all these websites together and let people get found. We’re seeing what a world looks like without Google. Because for many content creators and journalists, it’ll be practically worthless going forward.
I have selected a handful of items. The original article includes screenshots, quotes from people whom I assume are “experts” or whatever passes as an authority today, and a of Google algorithm questioning. But any of the Googlers with access to the algorithm can add a tweak or create a “wrapper” to perform a specific task. I am not sure too many Googlers know how to fiddle the plumbing anymore. Some of the “clever” code is now more than 25 years old. (People make fun of mainframes. Should more Kimmel humor be directed at 25 year old Google software?)
Observations are indeed warranted:
- I read Google criticism on podcasts; I read criticism of Google online. Some people are falling out of love with the Google.
- Google muffed the bunny with its transformer technology. By releasing software as open source, the outfit may have unwittingly demonstrated how out of touch its leadership team is and opened the door to some competitors able to move more quickly than Grandma Google. Microsoft. Davos. AI. Ah, yes.
- The Sundar & Prabhakar School of Strategic Thinking has allowed Google search to become an easy target. Metasearch outfits recycling poor old Bing results are praised for being better than Google. That’s quite an achievement and a verification that some high-school science club management methods don’t work as anticipated. I won’t mention arresting employees again. Oh, heck. I will. Google called the police on its own staff. Slick. Professional.
Net net: Clown Fish TV definitely has presented a useful image of Grandma Google and her video behaviors.
Stephen E Arnold, April 24, 2024
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