The Google Explains the Future of the Google Cloud: Very Googley, Of Course
April 30, 2024
This essay is the work of a dumb dinobaby. No smart software required.
At its recent Next 24 conference, Google Cloud and associates shared their visions for the immediate future of AI. Through the event’s obscurely named Session Library, one can watch hundreds of sessions and access resources connected to many more. The idea — if you have not caught on to the Googley nomenclature — is to make available videos of the talks at the conference. To narrow, one can filter by session category, conference track, learning level, solution, industry, topic of interest, and whether video is available. Keep in mind that the words you (a normal human, I presume) may use to communicate your interest may not be the lingo Googzilla speaks. AI and Machine Learning feature prominently. Other key areas include data and databases, security, development and architecture, productivity, and revenue growth (naturally). There is even a considerable nod to diversity, equity, and inclusion (DEI). Okay, nod, nod.
Here are a few session titles from just the “AI and ML” track to illustrate the scope of this event and the available information:
- A cybersecurity expert’s guide to securing AI products with Google SAIF
- AI for banking: Streamline core banking services and personalize customer experiences
- AI for manufacturing: Enhance productivity and build innovative new business models
- AI for telecommunications: Transform customer interactions and network operations
- AI in capital markets: The biggest bets in the industry
- Accelerate software delivery with Gemini and Code Transformations
- Revolutionizing healthcare with AI
- Streamlining access to youth mental health services
It looks like there is something for everybody. We think the titles make reasonably clear the scope and bigness of Google’s aspirations. Nor would we expect less from a $2 trillion outfit based on advertising, would we? Run a query for Code Red or in Google lingo CodeRED, and you will be surprised that the state of emergency, Microsoft is a PR king mentality persists. (Is this the McKinsey way?) Well, not for those employed at McKinsey. Former McKinsey professionals have more latitude in their management methods; for example, emulating high school science club planning techniques. There are no sessions we could spot about Google’s competition. If one is big enough, there is no competition. One of Googzilla’s relatives made a mess of Tokyo real estate largely without lasting consequences.
Cynthia Murrell, April 30, 2024
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