AI in the Newsroom

June 7, 2024

dinosaur30a_thumb_thumbThis essay is the work of a dinobaby. Unlike some folks, no smart software improved my native ineptness.

It seems much of the news we encounter is already, at least in part, generated by AI. Poynter discusses how “AI Is Already Reshaping Newsrooms, AP Study Finds.” The study asked 292 respondents from legacy media, public broadcasters, magazines, and other news outlets. Writer Alex Mahadevan summarizes:

“Nearly 70% of newsroom staffers from a variety of backgrounds and organizations surveyed in December say they’re using the technology for crafting social media posts, newsletters and headlines; translation and transcribing interviews; and story drafts, among other uses. One-fifth said they’d used generative AI for multimedia, including social graphics and videos.”

Surely these professionals are only using these tools under meticulous guidelines, right? Well, a few are. We learn:

“The tension between ethics and innovation drove Poynter’s creation of an AI ethics starter kit for newsrooms last month. The AP — which released its own guidelines last August — found less than half of respondents have guidelines in their newsrooms, while about 60% were aware of some guidelines about the use of generative AI.”

The survey found the idea of guidelines was not even on most respondents’ minds. That is unsettling. Mahadevan lists some other interesting results:

“*54% said they’d ‘maybe’ let AI companies train their models using their content.

*49% said their workflows have already changed because of generative AI.

*56% said the AI generation of entire pieces of content should be banned.

*Only 7% of those who responded were worried about AI displacing jobs.

*18% said lack of training was a big challenge for ethical use of AI. ‘Training is lovely, but time spent on training is time not spent on journalism — and a small organization can’t afford to do that,’ said one respondent.”

That last statement is disturbing, given the gradual deterioration and impoverishment of large news outlets. How can we ensure best practices make their way into this mix, and can it be done before any news may be fake news?

Cynthia Murrell, June 7, 2024

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